Wednesday, October 30, 2013

Blake Lively Announced As Latest Ambassador For L'Oreal Paris


Photo Credit: Txema Yeste/ Trunk Archive for L'Oreal Paris

Hollywood glamazon Blake Lively, also known as Mrs Ryan Reynolds, has just been announced as the latest global ambassador for L'Oreal Paris

Cyril Chapuy, Brand Global President of L'Oreal Paris released the following statement.

"Blake embodies all the modern codes of Hollywood glamour. She is flashing a substantial swath of upper elegance and sensuality. She has become a beauty icon for a whole generation with her gorgeous gold-dipped hair, luminous gaze and drop-dead smile. Today, this strong, charismatic and definitely glowing actress is joining the L'Oreal Paris family. And we're so proud to welcome her."

Blake herself sounds very excited about her new role.

"I am thrilled and honored to join the incredible women who represent L'Oreal Paris. From the versatile and motivational Brand Ambassadors, to all the women who proudly wear L'Oreal Paris every day. I grew up with the inspiration of their message, 'We're worth it". What an important value to instill in women. That beauty is rooted in confidence. That is key. That is why I'm so proud to be a L'Oreal Paris woman.

Photo Credit: Terry Tsiolis/Total Management for L'Oreal Paris
I'm a huge fan of Blake's especially for her style and hair & beauty looks. I think she is a great choice for L'Oreal to really modernise the brand and attract the attention of younger customers.

Do you think Blake is a good choice for L'Oreal's new brand ambassador?

1 comment:

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